University of Applied Management Courses & Fees

Are you aiming for a career in social services administration across the districts of Upper Bavaria, Lower Bavaria, Middle Franconia, Lower Franconia, Upper Franconia, Upper Palatinate, or Swabia? Or are you already working in the field and ready to advance your qualifications? The Bachelor’s in Public Social Management at the University of Applied Management (UAM) offers the ideal combination of theory, flexibility, and real-world relevance.

This program prepares students to lead in the fast-paced world of media business. It combines media production knowledge with strategy, marketing, and innovation management. Students study audience analytics, digital platforms, and content monetization. Projects with media companies and cross-functional teamwork offer industry exposure. Graduates can work in digital publishing, entertainment, or media strategy roles.

The Bachelor's program in Event Management at UAM is perfect for those who aspire to make their mark in the dynamic event industry. If you want to create unforgettable experiences, unleash your creativity, and become a trendsetter in event planning, this program is for you. You’ll learn the latest strategies to bring people together, create impactful events, and master the psychology of event planning to uniquely present brands and make their messages come alive. It’s your chance to be at the forefront of the exciting world of events.

The Innovative B2B Management in Wholesale & Foreign Trade program at UAM equips you to digitally transform global trade, boost logistics and procurement efficiency, and drive sustainable business models. It's ideal for those looking to enter or advance in the wholesale and export sector while combining management, technology, and intercultural skills in a flexible, practice-oriented study format.