Graduate Certificate in Marketing at RMIT University

This course is suitable if you want to develop the fundamental skills of marketing or extend your knowledge in various marketing areas. The course is also an entry point if you are considering higher postgraduate qualifications in the future.

The Graduate Certificate in Digital Marketing is suitable for students seeking to develop the fundamental skills of digital marketing or extend their knowledge in various marketing areas. In this course you will learn about the fundamental principles of digital marketing, explore the foundations of each digital channel, and study digital tactics, strategies and processes.

Marketing is a dynamic, challenging and fast paced business function. Marketing professionals must be prepared to meet these challenges and adapt with the changing nature of the industry. A Graduate Certificate in Marketing from the University of Newcastle equips graduates with marketing knowledge to plan and execute marketing strategies for organisations in the not-for-profit, government and private sectors. The Graduate Certificate in Marketing is tailored toward individuals working in Marketing with no degree qualification to further expand their career options, or, professional looking for a career change and provides a pathway into the Master of Marketing as all subjects successfully completed will be credited.